![]() The prominence of animated GIFs online has led me to ponder how screendance scholarship may contribute to understanding the art of the GIF, and reciprocally how these moving images might nourish current dialogues within the screendance community. Reading GIFs as Screendance, or a Screendance Subgenre? Far from exhaustive, my response to the rise of the animated GIF is an informal invitation to consider new forms of moving images and where they sit within the realm of screendance. To my knowledge, animated GIFs have not yet been the subject of in depth exploration within the scope of visual studies or screendance, often limited to short articles in technology publications, though this will likely change within the near future. Populating a wide range of online locations, animated GIFs are currently thriving on social media, while web platforms dedicated to facilitating their creation and providing electronic viewing galleries are also abundant (2). GIFs play on an endless loop, which results in a hypnotic quality that frequently renders it difficult to identify a linear progression of where their movements begin and end. Occasionally, still images, including photographs, paintings, and screengrabs are also used as source material for GIFs that undergo a transition to become moving images through layers of added motion via animation techniques. These silent moving images are composed of brief motion sequences referred to as “loops”, most often excerpted from classic cinema or popular culture, although original creations and home videos are common as well. I just hope she can change.”Īt press time, Watkins and Jenga were three hours into a debate on Twizzlers and Red Vines.Most Internet users are aware of the recent rise of the animated GIF, an acronym that stands for “Graphics Interchange Format” (1). ![]() I mean, I can’t bring her back to the pound - nobody would adopt her if they knew what I know. “She’s just on the wrong side of history. “It’s so disappointing,” Watkins said while Jenga chased leaves in the yard. But what the hell do I know? I eat my own shit.”įor his part, Watkins is unsure if their relationship will ever mend. “The creator of the GIF pronounces it the same way I do, so, fuck me, I guess. “I don’t like upsetting Tom, but isn’t language a social construct capable of constant evolution and change?” asked Jenga, slowly pacing between rooms. ![]()
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